What is Google Tag Manager? In our Google Tag Manager for Beginners course, we are going to slowly introduce you to this powerful Tag Management tool. In this video, you are going to get a quick overview of the core functionalities as well as an understanding what GTM is used for.
0:00 – Introduction
1:16 – Why Use Google Tag Manager?
2:53 – How Does GTM Manage and Implement Different Tags?
4:19 – Some Features of GTM
5:15 – Example: Firing Tags on Button Click
Test your knowledge: https://measureschool.com/lesson1
Watch the next video in this series: https://www.youtube.com/watch?v=WPEdkc_feNM&list=PLgr_8Hk8l4ZHGni1H-mz2P7lbZ7PmAn1B
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