Google Tag Manager vs. Google Analytics – Which one to use and when

Google Tag Manager vs. Google Analytics – Which one to use and when

Which one should you use for your tracking, Google Analytics or Google Tag Manager? This question can be a confusing one for beginners. What are the key differences, similarities, limitations and benefits of these tools? In this video, I’ll find out once and for all which tool wins, Google Analytics or Google Tag Manager.

OUTLINE:
00:00 – Intro
0:55 – What is Google Analytics?
1:45 – What is Google Tag Manager?
3:10 – When to Use GTM or Google Analytics?

🔗 Links:

📄 Read this Video’s Guide: https://measureschool.com/google-analytics-vs-google-tag-manager/?utm_source=video&utm_medium=youtube.com&utm_campaign=description

FREE Tag Manager Course: https://measureschool.com/products/free-google-tag-manager-course/?utm_source=video&utm_medium=youtube.com&utm_campaign=description

FREE Analytics Course: https://measureschool.com/products/free-google-analytics-course/?utm_source=video&utm_medium=youtube.com&utm_campaign=description

🎓 Measure Masters Membership: https://measureschool.com/products/measuremasters/?utm_source=video&utm_medium=youtube.com&utm_campaign=description

🔀 GTM Copy Paste – Our Chrome extension https://chrome.google.com/webstore/detail/gtm-copy-paste/mhhidgiahbopjapanmbflpkcecpciffa

💻 Register for our GTM Bootcamp: https://measureschool.com/gtm-essentials-training-bootcamp-waitlist/?utm_source=video&utm_medium=youtube.com&utm_campaign=description

🚀 Hire us: https://measureschool.com/services/?utm_source=video&utm_medium=youtube.com&utm_campaign=description

📚 Recommended Measure Books: https://kit.co/Measureschool/recommended-measure-books

📷 Gear we used to produce this video: https://kit.co/Measureschool/measureschool-youtube-gear

👍 FOLLOW US
Facebook: https://www.facebook.com/measureschool
Twitter: http://www.twitter.com/measureschool
LinkedIn: https://www.linkedin.com/company/measureschool .

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