Google Tag Manager Tutorial for Beginners (2020)

Google Tag Manager Tutorial for Beginners (2020)

A step-by-step guide on how to get started with Google Tag Manager.

If you are working with Google Analytics, Google Ads, Facebook Pixel, or other analytics/marketing tracking tools, Google Tag Manager is a must. It lets you manage tracking codes much faster and easier.

UPDATED 2021 version of this tutorial is here https://www.youtube.com/watch?v=1dwk_erXAko

If you are not sure how or where to get started, this Google Tag Manager tutorial is exactly what you need. In this 1-hour video, I’ll show you how to:
– Create your first container
– Create your first tags in GTM (we’ll install Google Analytics)
– How to make sure that your setup works properly
– And how to publish those changes (so that Google Analytics would start measuring your website traffic).

=== TIMESTAMPS ===
00:00 – Intro
00:55 – What is Google Tag Manager?
06:54 – Account structure + Create your first container
15:46 – How to Install Google Tag Manager
19:56 – Temporarily inject GTM container
23:50 – Tags, Triggers, and Variables
29:17 – Tags. Creating your first tag
38:21 – Implementing custom scripts
41:04 – Triggers + Event Tracking with GTM
58:33 – Variables
01:10:59 – Preview and Debug mode
01:18:08 – Publish tags
01:20:56 – Final words

=== LINKS ===

✭ Free E-book: Google Tag Manager for Beginners

Free E-book: Google Tag Manager For Beginners

✭ Data Layer Inspector – Chrome Extension
https://chrome.google.com/webstore/detail/adswerve-datalayer-inspec/kmcbdogdandhihllalknlcjfpdjcleom

✭ Course: Google Tag Manager Masterclass for Beginners 2.0 https://www.analyticsmania.com/courses/google-tag-manager-course-for-beginners/

✭ What to do if GTM preview and debug mode is not working?

Is Google Tag Manager Preview Mode Not Working? 21 Ways To Fix It.

✭ Google Tag Assistant – Chrome Extension
https://chrome.google.com/webstore/detail/tag-assistant-by-google/kejbdjndbnbjgmefkgdddjlbokphdefk

=== CONNECT WITH JULIUS & ANALYTICS MANIA ===

✭ Facebook https://www.facebook.com/analyticsmania
✭ Twitter https://twitter.com/fedorovicius
✭ Linkedin https://www.linkedin.com/in/fedorovic…

#googletagmanager .

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