Management strategies to develop an effective remote work culture

Management strategies to develop an effective remote work culture


We are always grappling with a new world of work, so it is essential that we continue to work from home if we can. We have already adapted to a world where remote teams have become the norm, but ensuring the effectiveness of our teams requires a new management approach. Motivate teams, productiveand empowering their work can be difficult by far, but there are strategies you can put in place to support your team and keep your business running smoothly.

Maintain commitment and motivation

It is understandable that the first few days or weeks of this current climate resulted in a wave of activity. Employees and teams – all of us – are keen to show their willingness and their grip with new modes of communication and work practices. And maybe there was a little adrenaline in this new work-from-home routine ?!

However, the first few days are difficult to maintain over the long term, which is why it is essential to have an approximate schedule and regular recordings. Keep in mind that some employees may find a relatively large influx of communication and change difficult, so having a measured approach can be really helpful. Adapt to the personalities and needs of your team, colleagues and leadership.

Working from home requires a different kind of mindset and you need to give your team members the opportunity to get used to the new system. Team calls can help boost morale, especially if you give them a theme or give them an informal edge, as well as getting to work. You also have to appreciate the flexible nature of the modern working world, which seems to have accelerated incredibly in the last few months or so! Not all employees will be able to sit and work during normal office hours, with home learning, etc. So be aware of this to help employees stay engaged and motivated.

This is how we all have to live and work these days, but it can be hard to get used to. Or you can try adopting the “no matter when and where the job is done, as long as it’s on time and at least of the quality required” mentality to help accept flexible hours.

Accept changes

The way we work now may have been in place for a while, so we need to embrace it and get on with it as best we can. From a management perspective, this means finding ways to motivate and empower your team in their roles effectively.

Hold regular meetings without overloading staff with daily calls. Adapting to change is essential and, as has been anticipated in some industries, it may be easier than you might think. But it’s not always easy for everyone. Mastercard, for example, has reported a sharp increase in the use of contactless payments, showing that consumers have quickly adapted to the change. The same goes for video conferencing and Zoom calls in many workplaces. The regular weekly team chat has become a scheduled Zoom call, and the power of this tool is something we simply cannot underestimate.

While a standard phone call can maintain continuous updates, video conferencing and calls allow for a more personal approach, which many of your employees will appreciate. (Although some just don’t, so respect their preferences and follow them.)

Create a secure virtual workspace

To make teams feel safe working online, you need to do more to make sure their work environment is as safe as possible. A standard security protocol for offices simply no longer provides the required level of protection. With this in mind, it should be the role of management and leadership teams to provide all employees with the information and tools they need to feel safe on the job.

Using VPNs is the norm in countries like China where censorship is much more prevalent, but they can actually just help keep your network secure. While many see VPNs as complex and aren’t quite sure how to use them safely, many people use them on a daily basis to access geo-restricted content on streaming platforms like Netflix, the huge one of which is traffic shows how popular their content is worldwide.

Remote SaaS boom

The demand for software to improve the remote working environment has never been higher, and many companies are seeing demand like never before. SaaS companies have been able to take advantage of this huge boom, with huge amounts of new uses in existing successful tools. Of course, that includes brands that have become household names like Zoom, as well as other companies like FreeConferenceCall, BrandDive, and LogMeIn, or just finding cloud storage that’s right for you and your teams.

The main growth activity for SaaS companies is new customer acquisition, which has been stifled for many companies today, and 59% of SaaS companies rank renewals and customer retention second. Companies are testing many different tools to support their new remote work teams, giving companies in the SaaS industry the opportunity to show what they are doing and use their skills to avoid churn and retention, as well as to attract new customers.

Combine technology and personality

The software and technology available are designed to make working from home and in remote teams as easy as possible, helping to make this time easier to navigate and even enjoyable and productive.

This technology is the place to start, but it’s what you do with it that will help your teams deal with these difficult times and ensure they operate efficiently despite their separation. Combining available technology with personal skills to motivate and empower your team is the key to successful management today. Easier said than done… but definitely achievable.



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