You can do this by running contests, question and answer sessions, live connections, and more. Give it imagination!
Make sure the profiles are optimized
For social networks to play an important role in your SEO strategy, it is necessary that all your profiles are correctly optimized: checking that it is attractive, is updated and presents relevant content to users and potential customers, builds trust …
Note that, a potential client, before contacting you, is likely to review all of your social media profiles to get a clear idea of who you are and what you offer.
Create content in line with what you post on your blog and the brand image you want to generate. This will provide consistency Yes This will allow the user to easily relate the different channels that you have with your business.
The more websites mention your content by links, the more Google will take into account the relevance. Therefore, it is important that you work to get external links to your website content so that it gains visibility.
This can be achieved through your profiles on social networks, but also through other users who wish to share your content.
Use search tags
Hashtags are a very useful element that helps users find, organically within a social network, the content they need.
Use them wisely and without fear. Analyze your content well and think about the hashtags that can enter it facilitate user searches and position you correctly.